How to Build an Australian Media List Without an Expensive Database (Using AI)
Lee Robson Lee Robson

How to Build an Australian Media List Without an Expensive Database (Using AI)

Think you need a $5,000 yearly subscription to a media database provider just to get your small business featured in the Australian media? Think again. Discover the exact 5-step DIY workflow to build a highly targeted Australian media list in under three hours for $0 — using free AI tools, Google News, and LinkedIn. No databases, no spamming, just pure relevance.

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How to Turn Online Reviews Into a PR Asset (Without Losing Your Mind)
Lee Robson Lee Robson

How to Turn Online Reviews Into a PR Asset (Without Losing Your Mind)

Online reviews are public relations in its rawest form, influencing customers before they even see your website. Discover a practical, 20-minute weekly workflow using AI tools to manage your online reputation, including the exact prompts to use, real cost breakdowns, and the mistakes that make businesses sound like automated robots.

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How to Turn Your LinkedIn Profile Into a PR Engine (Using AI)
Lee Robson Lee Robson

How to Turn Your LinkedIn Profile Into a PR Engine (Using AI)

Most Australian small business owners know LinkedIn is a goldmine for B2B credibility and media attention. The problem isn't motivation — it's time. This practical guide walks you through a 90-minute, AI-assisted workflow to generate four weeks of professional LinkedIn content from a single voice memo, including the exact prompts to use, what it costs, and the mistakes that make people sound like robots.

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